FM2DS3061 Screen-based Design 3
FM2DS3061 Screen-based Design 3
- Course description
- Course codeFM2DS3061
- Level of study5.2
- Program of studyGraphic Design 2
- Credits6
- Course coordinatorLibre van den Bergh
In this course, the emphasis is placed on both the aesthetic and conceptual aspects of the screen-based design process. The theory and methods taught to put the students' work in context and equip the students with practical and technical skills for screen-based communication. To design more comprehensive user-oriented solutions, students acquire knowledge of digital communication technologies. Students gain knowledge of screen-based design frameworks and publishing platforms that simplify the development and publishing process. Furthermore, students learn how to reach audiences through digital marketing and social media.
The Candidate...
- has knowledge of concepts, processes and tools used within screen-based design
- has knowledge of social media networks and is familiar with emerging types of marketing
- has knowledge of general concepts, processes and tools used in the field of digital marketing on screen-based devices
- can assess his/her own work in relation to current standards and requirements for user-friendly screen-based design
- can update his/her vocational knowledge within screen-based design
- has insight into creative work within digital advertisements, formats, specifications, and limitations.
- has insight into his/her own development opportunities within screen-based design
The Candidate...
- can explain his/her vocational choices within screen-based design development
- can reflect on his/her own professional practice within screen-based design and adjust it under guidance or user feedbacks
- can explain the work process of developing screen-based design, identify potential problems and assess whether there is a need for implementing measures
The Candidate...
- can plan and carry out the design of user-oriented solutions for digital communication channels, individually or as part of a group and in line with ethical requirements and universal design principles
- can carry out the design of user-oriented digital communications solutions according to the needs of selected target groups or a given client brief
- can exchange points of view with others with background in the graphic design discipline and participate in discussions about the development of good practice for user-friendly screen-based design development
In this course, the following teaching and learning methods can be applied, but are not limited to:
- Lecture: Educator-led presentations or activities providing knowledge, skills, or general competencies in the subject area.
- Group work: Collaborative activities where students work together to solve problems or complete tasks.
- Tutoring: One-on-one or small group sessions with an instructor for personalized guidance and support.
- Student presentations: Opportunities for students to demonstrate their understanding of course material by presenting to peers.
- Online lessons: Digital content delivered via an online learning platform.
- Guidance: Individualized advice and direction from instructors to support students in their learning journey.
- Workshops: Practical sessions focused on hands-on application of theoretical concepts or skills.
- Self-study: Independent study where students engage with course material on their own without any teacher support.
| Form of assessment | Grading scale | Grouping | Duration of assessment |
|---|---|---|---|
Course Assignment | Pass / Fail | Group/Individual | 4 Week(s) |